JUST IN: Report Reveals How Many Kenyans Wear Mitumbas 

  A new report reveals that almost half of Kenyans rely on second-hand clothes—popularly known as mitumba—highlighting the critical role this industry plays in both everyday life and the national economy. The study, titled A Future Look at the Apparel and Footwear Industry in Kenya, was released by the Institute of Economic Affairs Kenya (IEA) in collaboration with the Mitumba Consortium Association of Kenya (MCAK). It focuses on 2023 data and paints a clear picture: mitumba remains a driving force in Kenya’s retail and employment sectors due to strong consumer demand. According to the findings, 24.2 million Kenyans bought second-hand clothing in 2023, with the sector generating approximately Ksh16 billion in
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